My Beauty Addicts is about feeling good, healthy, and safe in your skin, empowering women into the idea that self-care is the new self-esteem.
The inspiration for the logo and the branding project in general, is based on these principles:
Modern, Clean, Bold, Unique, Feminine, Elegance, Edgy.
Modern, Clean, Bold, Unique, Feminine, Elegance, Edgy.
The typeface is customized and designed specifically for My Beauty Addicts Brand. The curved lines are resembling hair and a feminine body and are combined with the type to form the logo.